More entrepreneurs than ever are discovering the importance of adapting eco-friendly business models. Interest in sustainability increased sharply during the pandemic. In 2020, 45% of customers said that they sought out companies that focused on sustainability.
However, many companies have difficulty recognizing the steps that they can take to follow more sustainable practices. They have started working more closely with eco-friendly suppliers, creating paperless offices and in some cases, resorting to the use of renewable energy.
However, there is a highly overlooked opportunity to run a greener business. You can lower your carbon footprint with smart building technology.